Cable TV cord cutting intensifies in Southwest Florida

Cord cutting trends for residents of Southwest Florida provides industry watchers a microcosm of national trends.  A article highlights that since Pay-TV’s Golden Age, satellite & cable TV providers have lost nearly 7 million subscribers.  This is a trend that appears likely to accelerate over the next 5 years.  The article goes on to say:  “In the first quarter of 2017, 2.1 percent of all traditional TV subscribers dropped their subscriptions,” Bouma said. “Every quarter, it’s getting bigger and bigger. We’re kind of seeing a snowball effect right now.”  Many cord cutters are learning from friends and family how to cut the cord, convert to internet (OTT) streaming and save a lot of money in the process.  The entry point for cord cutting starts with a media streaming device.  At present Roku garners nearly 50 percent of the market followed by, Android TV (owned by Google), Amazon Fire and AppleTV.  Once a streaming device is selected cord cutters pick their choice of the many streaming monthly subscription plans.  Most plans range in price from $8 to $40 (or more) depending on the channels you want.  Netflix, Amazon Prime, HULU, Sling TV, Playstation Vue, DirectTV Now and HULU Live are some of the many options.  Lastly a digital antenna gets you all your local programming in Hi-definition.  Antenna (over-the-air) transmissions offer even higher quality than traditional cable, satellite or internet streaming transmissions as those services sacrifice picture quality in exchange for a reduction in bandwidth.  Regardless of whether you stay with your existing cable provider or take the plunge and cut the cord, the promise of “TV a la carte” continues in earnest.  Find the whole story here:

Source: – Cable TV cord cutting intensifies in Southwest Florida

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